{"id":5195,"date":"2018-07-23T18:31:09","date_gmt":"2018-07-23T16:31:09","guid":{"rendered":"http:\/\/community.ingegneriareputazionale.com\/?p=5195"},"modified":"2026-01-19T18:47:35","modified_gmt":"2026-01-19T17:47:35","slug":"community-group-e-reputation-manager-danno-vita-a-reputation-science","status":"publish","type":"post","link":"https:\/\/www.community.it\/en\/2018\/07\/23\/community-group-e-reputation-manager-danno-vita-a-reputation-science\/","title":{"rendered":"Community Group and Reputation Manager have launched Reputation Science"},"content":{"rendered":"<p><strong>Community Group<\/strong>, a reputation management group founded and led by Auro Palomba, <strong>and Reputation Manager<\/strong>, a leading company in the analysis and management of the online reputation of brands and public figures, founded and led by Andrea Barchiesi,\u00a0<strong>announce the launch of <\/strong><a href=\"http:\/\/www.reputationscience.it\" target=\"_blank\" rel=\"noopener\"><strong>Reputation Science<\/strong><\/a><strong>. <\/strong><\/p>\n<p>This innovative joint venture is the first company in Italy to <strong>to combine expertise in traditional and digital communication, providing clients with strategic and advisory support<\/strong>, based on a scientific and quantifiable methodological approach to reputation management.<\/p>\n<p>Reputation Science will be able to draw on the expertise of a team of 80 professionals, including communications experts, engineers, crisis management consultants and analysts who, whilst working at Community Group and Reputation Manager, have built up a track record and acquired the skills that now place them amongst the very best in the market.<\/p>\n<p>Reputation Science bases its strategic vision on rigorous data analysis supported by mathematical methods (data-driven strategy) and, drawing on the experience of its founding companies, is able to provide precise and concrete solutions \u2013 right from the analysis phase \u2013 to its clients\u2019 communication and reputation challenges<strong>.<\/strong> In the new company, Auro Palomba takes up the post of Chairman, whilst Andrea Barchiesi takes up the post of CEO.<\/p>\n<p>Reputation Science\u2019s truly innovative methodology combines market research techniques \u2013 drawing on the expertise of Community Media Research \u2013 with digital ecosystem management \u2013 leveraging the engineering expertise of Reputation Manager. This enables its clients to gain a clear picture of the state of their reputation and the views of their stakeholders on specific issues. In particular<strong>, the integration of research methodologies will give Reputation Science\u2019s clients access to in-depth knowledge of potential threats to their reputation in the market<\/strong> and will provide a scientific basis on which to build a coherent, rigorous and effective communication strategy.<\/p>\n<p>\u201cEvery business, organisation or manager is well aware of just how crucial reputation is to their ability to pursue their growth objectives\u201d \u2013 <strong>said Auro Palomba, Chairman of Reputation Science and Community Group.<\/strong> \u201cWith the explosion in internet access, the paradigms of communication have changed: remaining invisible is no longer a viable option, given that the media and communities \u2013 both online and offline \u2013 are increasingly able to shape our identity, even independently, if the flow of information is not managed. The ability to engage with one\u2019s stakeholders,\u201d continues Auro Palomba, \u201ctherefore renders the traditional divide between online and offline communication obsolete, and makes integrated reputation management increasingly necessary\u201d. \u201cThe fundamentals have not changed: companies must be able to reach their audience in the arenas where reputation is formed, using new languages and new approaches. This scenario necessitates the adoption of a scientific and rigorous method, capable of capturing this complexity and enabling the definition of a wide-ranging reputation management strategy. These are the principles on which we have built Reputation Science,\u201d concluded Palomba.<\/p>\n<p>\u201cWe have always been firm believers in a scientific approach to communication, integrated into every stage of the reputation cycle: from defining the company\u2019s communication objectives to the strategic plan for achieving them\u201d <strong>commented Andrea Barchiesi, CEO of Reputation Science and Reputation Manager<\/strong>. \u201cReputation Science was founded with the aim of offering companies a very high standard of consultancy based on a holistic approach to reputation building\u201d<\/p>\n<p><strong>\u00a0<\/strong><strong>The Reputation Science website: <\/strong><a href=\"http:\/\/www.reputationscience.it\" target=\"_blank\" rel=\"noopener\"><strong>www.reputationscience.it<\/strong><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5187 aligncenter\" src=\"http:\/\/community.ingegneriareputazionale.com\/wp-content\/uploads\/2018\/07\/Schermata-2018-07-23-a-10.20.24.png\" alt=\"\" width=\"464\" height=\"240\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Community Group, gruppo di reputation management fondato e guidato da\u00a0Auro Palomba, e Reputation Manager, leader nell\u2019analisi e gestione della reputazione\u00a0online di brand e figure di rilievo pubblico fondata e guidata&#8230;<\/p>","protected":false},"author":5,"featured_media":7777,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5195","post","type-post","status-publish","format-standard","has-post-thumbnail","category-senza-categoria"],"_links":{"self":[{"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/posts\/5195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/comments?post=5195"}],"version-history":[{"count":1,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/posts\/5195\/revisions"}],"predecessor-version":[{"id":12798,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/posts\/5195\/revisions\/12798"}],"wp:attachment":[{"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/media?parent=5195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/categories?post=5195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.community.it\/en\/wp-json\/wp\/v2\/tags?post=5195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}